MARKETING STRATEGIES
Our goal is to be proactive when assisting you with buying
or selling a home. We use all the latest advances in computer
hardware and software, and the power of the Internet, while
still keeping the traditional personal service and print
advertising to help you with your real estate needs. Being
proactive is the most effective way to master home marketing.
We take an active, personal and positive approach to help
our clients get results.
Free Market Appraisal
We offer a free, no-obligation, detailed Current Market
Appraisal on your home. We compare your home to similar
homes in your area that have recently listed and sold. We
value your home at comparable market rates, and provide
you with a detailed report.
Using the Internet:
A strong online Internet presence is a must in today¡¯s real
estate market. At least 75% of buyers are using the Internet
to do an initial search. We are updated every hour with
all new listings on the MLS. Our new listings immediately
appear on many websites, including our own and the MLS.
Within hours of listing with us, buyers everywhere will
find your home for sale if it fits their search criteria.
We always include numerous high-quality colour photos of
the outside and inside of your home, and virtual tours,
and down-loadable floorplans so buyers can get excited before
they view the property.
Pricing It Right:
You want your home to be priced correctly. You want the
maximum possible price. However, if the list price is too
high, it may not attract the right buyers. In addition,
after a while, there may be a period when buyers think something
must be wrong with the house, or it would have sold earlier.
You really do require a thorough professional market appraisal¡ªbased
on facts, not hunches¡ªto determine just the right listing
price.
Print Ads
All listings will be advertised in print. When your home
is advertised in the Real Estate Victoria paper, Dawa Chinese
Newspaper, or other publications, We include a hotline telephone
code in the ad . Readers merely phone the toll-free number,
enter the code, and get ALL the information including address
and open house information.
Open Houses
We love holding Open Houses, they do attract potential buyers!
Exposing Your Property To Other Realtors
All of our listings are exposed to other realtors, not only
through the MLS, but also by "tours" where I take
a groups of realtors through your home at a pre-arranged
convenient time, and by a "broadcast e-mail" to
all realtors in Victoria.. You house is also featured on
daily "hot sheets".
